SEO Strategy

If you want to rank consistently in search, you need a strategy. These posts all focus on building a winning SEO strategy.

By Andrew Dennis
28 Apr 2015

Using Pablo for Social Media Images – Tutorial Tuesday

Welcome to another edition of Tutorial Tuesday! This week I want to dive into the wonderful new image design tool Pablo, developed by Buffer. Pablo is great for creating quick images perfect for social sharing.

By Jesse Stoler
27 Apr 2015

A Recap of #LinkaratiChat - Creative Link Building

On April 23, we held our fourth installment of #LinkaratiChat. Our topic was Creative Link Building.

This time, we were proud to have Paul Shapiro of Search Wilderness as our featured guest. He provided an endless barrage of useful advice and innovative tactics. Honestly, I wish the chat could have lasted longer so we all could have picked his brain some more.

By Jesse Stoler
21 Apr 2015

Using BuzzSumo for Industry Research - Tutorial Tuesday

Welcome to another installment of Tutorial Tuesday, our weekly series dedicated to highlighting a specific SEO tool, process, or skill. This week, I’ll be talking about how to use BuzzSumo to prepare for a link building campaign.

By Jesse Stoler
13 Apr 2015

A Recap of #LinkaratiChat - Link Prospecting in SEO

On Thursday, April 9, we hosted our third edition of #LinkaratiChat, our biweekly Twitter chat dedicated to all things link building.

For our third edition, we spent the hour talking about link prospecting, the process of finding and analyzing link opportunities for a link building campaign.

By Jesse Stoler
31 Mar 2015

Announcing the Definitive Link Prospecting Resource Guide!

Announcing the Definitive Link Prospecting Resource Guide!
By Jesse Stoler
24 Mar 2015

Twitter Chats for Relationship Building and Link Prospecting - Tutorial Tuesday

Hello and welcome to a new edition of our weekly series Tutorial Tuesday! Every week, we highlight a different SEO process or tool that will help you to become a better link builder. This week, I’ll be discussing how to use Twitter chats for link prospecting.

By Jesse Stoler
16 Mar 2015

A Recap of Our Twitter Chat, #LinkaratiChat

On Thursday, March 12, we held our first Twitter chat. We decided to do it two weeks ago at most. Recently, our staff writers have been participating in chats like the #semrushchat and the #mentionchat. We've learned some interesting tricks from other people in SEO while doing these chats. So they're educational - they're also pretty fun too.

By Jesse Stoler
25 Feb 2015

Finding Influencers on LinkedIn - Tutorial Tuesday

LinkedIn is a platform often misconstrued as solely for job seekers; Facebook meets Monster. That’s not necessarily incorrect. LinkedIn provides a bevy of opportunities to connect with potential employers. It doesn’t have to be in a job seeking capacity however.

By Tom Demers
16 Feb 2015

“Quadruple Win” Guest Posting: How to Add Value Like Ramit Sethi

Tom Demers details how to maximize value in your guest blogging to maximize your promotional opportunities and increase the likelihood of shares and links.
By Cory Collins
13 Jan 2015

Using Open Site Explorer to Generate Strategic Content Ideas – Tutorial Tuesday

Hello and welcome to another Tutorial Tuesday!

This week I’ll be sharing how to use Open Site Explorer to take a peek at our competitors’ top performing (in terms of links) content. This gives us a strategic idea of competitor content performance - both the good and the bad.